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WHAT THE GUIDANCE SAYS

Read the can,
not the fizz.

A can of regular cola holds about 35g of sugar.

A single chilled, unbranded aluminium drinks can with condensation beads, standing on a pale wooden table beside a glass of dark fizzy drink with ice
AI-generated image, not a photograph of a real person or place.

7 TSP of sugar in a regular can

46% Average sugar cut in drinks in scope

That is more than the 30g of free sugars the NHS says adults should have in a whole day. Here is what else is in the can, how much caffeine it carries, and why the UK taxes sugary soft drinks.

THE SHORT ANSWER

Mostly water,
sugar and fizz.

The numbers that matter are on the label.
Sugar, caffeine, and the tax on both sides of the line.

SUGAR

7 teaspoons a can

The NHS says a can of regular cola contains 7 teaspoons of sugar (35g). The adult daily maximum for free sugars is 30g.

See the numbers

CAFFEINE

About 40mg a can

NHS pregnancy guidance estimates 40mg of caffeine in a can of cola, about half a cup of tea's worth by the same list.

Compare drinks

THE LEVY

A tax on added sugar

Since 6 April 2018, UK drinks with 5g or more of added sugar per 100ml pay the Soft Drinks Industry Levy. Sweeteners do not count as sugar.

How the levy works

General information only, not medical advice. For advice about your own health, speak to a doctor, pharmacist or other qualified health professional.

A QUICK CAFFEINE CHECK

How does a can
compare?

Pick a drink or snack to see the NHS estimate of its caffeine. The bar shows how much of the 200mg daily limit for pregnancy it uses.

Caffeine check

Choose a drink or snack
50g bar of plain milk chocolateUnder 10mg

The NHS estimates less than 10mg in a 50g bar of plain milk chocolate, and less than 25mg in the same size bar of plain dark chocolate.

A can of cola40mg

The NHS estimates 40mg in a can of cola, a fifth of the 200mg a day it advises not to go over in pregnancy.

A cup of tea75mg

The NHS estimates 75mg in a cup of tea, nearly twice a can of cola.

A 250ml can of energy drink80mg

The NHS estimates 80mg in a 250ml can of energy drink, double its figure for a can of cola.

A cup of instant coffee100mg

The NHS estimates 100mg in a cup of instant coffee, half the pregnancy limit. It adds that filter and coffee-shop coffee can contain more.

Source: NHS, Foods to avoid in pregnancy (caffeine section). Pregnant women are advised to have no more than 200mg of caffeine a day.

Figures are the NHS's own estimates for pregnancy guidance. Real amounts vary by product and brew. This is general information, not personal medical advice.

FOUR THINGS TO TRY

Keep the fizz,
lose some sugar.

None of these means giving anything up for good. They come straight from NHS advice on cutting down on sugar and caffeine.

Rows of plain, unlabelled drinks bottles and cans on a supermarket chiller shelf, seen at an angle
AI-generated image, not a photograph of a real person or place.
  1. Check the label

    On the front of pack, 5g or less of total sugar per 100g counts as low; 22.5g or more counts as high.

  2. Try a sugar-free swap

    The NHS suggests swapping to water, sugar-free or no-added-sugar drinks, or lower-fat milks.

  3. Keep juice to 150ml

    Fruit juice, vegetable juice and smoothies together should be no more than 150ml a day, says the NHS.

  4. Count cola as caffeine

    If you are pregnant, a can of cola counts towards the 200mg a day limit alongside tea and coffee.

TWO NUMBERS WORTH KNOWING

The recipe changed
when the tax arrived.

One figure on how much sugar came out,
one on how many drinks now sit below the line.

46%

Average sugar cut in drinks in scope

The HM Treasury and HMRC review says the levy led to a 46% average reduction in sugar in soft drinks in scope of the levy between 2015 and 2020.

REFORMULATION · HM TREASURY

89%

UK soft drinks under 5g sugar per 100ml

The same review says 89% of soft drinks sold in the UK fall below the 5g per 100ml threshold, so they do not pay the levy.

BELOW THE LINE · HM TREASURY

The levy is paid by producers and importers, not charged as a separate line at the till. Rates are set per litre and announced at each Budget.

HOW THE LEVY WORKS

Two bands,
one line at 5g.

Drinks with 5g to under 8g of added sugar per 100ml pay the lower rate; 8g or more pays the higher rate. From 1 April 2026 those are £2.08 and £2.78 per 10 litres, up from 18p and 24p a litre in 2018. Drinks that are at least 75% milk, and juice with no other added sugar, are exempt.

Changes take effect from 1 January 2028: the lower threshold drops from 5g to 4.5g of total sugar per 100ml, and milk-based drinks with added sugar come into scope for the first time.

Seven white sugar cubes lined up on a kitchen worktop next to a plain, unbranded aluminium drinks can
AI-generated image, not a photograph of a real person or place.

Questions

Questions people ask

How much sugar is in a can of cola?

The NHS says a can of regular cola contains 7 teaspoons of sugar (35g). Adults are advised to have no more than 30g of free sugars a day, so one can is over the daily limit.

How much caffeine is in a can of cola?

NHS pregnancy guidance estimates 40mg of caffeine in a can of cola, compared with 75mg in a cup of tea and 100mg in a cup of instant coffee.

How much sugar should children have?

The NHS says no more than 24g of free sugars a day for children aged 7 to 10, and 19g for children aged 4 to 6. It says fizzy and sugary soft drinks have no place in a child's daily diet.

Do diet and zero-sugar drinks pay the levy?

Not because of sweeteners. GOV.UK guidance says sugar replacements such as stevia, aspartame and sucralose do not count as sugar for the levy.

What is changing in 2028?

From 1 January 2028 the lower sugar threshold falls from 5g to 4.5g per 100ml, and milk-based drinks with added sugar will be covered by the levy.

Where the facts come from

Updated

  1. NHS: How to cut down on sugar in your diet
  2. NHS: How does sugar in our diet affect our health?
  3. NHS: Foods to avoid in pregnancy (caffeine)
  4. GOV.UK: Check if your drink is liable for the Soft Drinks Industry Levy
  5. GOV.UK: Changes to the Soft Drinks Industry Levy, policy paper
  6. GOV.UK: HMT-HMRC Soft Drinks Industry Levy review

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